When does the challenge take place?

From 8 to 31 January 2027, covering 24 consecutive days. The published event window runs from 00:00 on 8 January to 23:50 on 31 January, in Africa/Nairobi time.

How far do I need to go each day?

Complete and log at least 4.5km every day. You can walk, run, or combine both. Completing the daily minimum for all 24 days adds up to at least 108km.

Can I make up a missed day with extra kilometres later?

The challenge calls for a minimum of 4.5km on each of the 24 consecutive days. Extra distance on another day does not meet a missed day's daily commitment.

Where is the start point?

There is no fixed start point. This is a virtual event, so you can take part wherever you are and choose your own running or walking route.

How do I register and confirm my place?

Book through the official Blue Ribbon Kenya event page and complete payment. Places are limited, and a booking is confirmed only after payment. Unpaid bookings are not held and may be allocated to another participant.

Virtual Challenge

DON'T QUIT 2027 Virtual Challenge

Q: What does the entry fee include?

The KES 2,727 ticket includes a custom event T-shirt, a custom finisher medal for completing the challenge, and access to the accountability and motivation group.

8 to 31 January 2027

00:00 - 23:50

8 weeks to go

Add to calendar:

Location:: Virtual

Distance: 4.5km minimum daily (108km over 24 days)

Fee: KES 2,727

Contact: +254 739 842 420blueribbonke@gmail.com

Organised by:: Blue Ribbon Kenya

Fee breakdown

Category	Fee
Don't Quit 2027 Ticket Includes a custom event T-shirt, a custom finisher medal for completing the challenge, and access to the accountability and motivation group.	KES 2,727

Routes and maps

This is a fully virtual challenge with no fixed venue or shared start line. Choose where to run or walk and log a minimum of 4.5km every day from 8 to 31 January 2027. Running, walking, or combining both counts. The daily minimum adds up to 108km over 24 days; a longer outing on one day does not replace another day's minimum. The published event window opens at 00:00 on 8 January and closes at 23:50 on 31 January, in Africa/Nairobi time.

Or copy link:www.blueribbon.or.ke/events/dont-quit-2027-virtual-challenge

Slots are limited. Registration is confirmed only after payment. Unpaid bookings do not reserve a place and may be reallocated to another participant.

8 to 31 January 2027

00:00 - 23:50

4.5k minimum daily (108k over 24 days)

KES 2,727

Virtual

Or copy link:www.blueribbon.or.ke/events/dont-quit-2027-virtual-challenge

Slots are limited. Registration is confirmed only after payment. Unpaid bookings do not reserve a place and may be reallocated to another participant...more

Add to calendar:Google

About: A 24-day virtual run/walk challenge by Blue Ribbon Kenya, built around consistency rather than speed. Complete and log at least 4.5km every day from 8 to 31 January 2027, …more

About: A 24-day virtual run/walk challenge by Blue Ribbon Kenya, built around consistency rather than speed. Complete and log at least 4.5km every day from 8 to 31 January 2027, wherever you are. Entry includes a custom event T-shirt, a finisher medal for completing the challenge, and an accountability and motivation group. The theme is Don't Quit - No Excuses.

Organiser and contact

Blue Ribbon Kenya

+254 739 842 420→blueribbonke@gmail.com

Fee breakdown

Category	Fee
Don't Quit 2027 Ticket Includes a custom event T-shirt, a custom finisher medal for completing the challenge, and access to the accountability and motivation group.	KES 2,727

Routes and maps